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UnisolveStockistPharmaField sales

Hills Depot: stockist-grade servicing for remote retailers

Regional stockistHimachal Pradesh

A hill-state stockist improved beat planning and scheme communication so remote retailers stopped defaulting to competitors out of frustration.

Representative composite for marketing; outcomes depend on scope, discipline, and partner execution.

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Regional stockist

Outcomes

What changed

  • +22%

    Beat coverage

    Without adding vans

  • −35%

    Missed deliveries

    Route-aware scheduling

  • Same day

    Scheme pass-through

    Retailer sees net rate

Before & after

Challenge & solution

Challenge

Terrain and weather made fixed routes unreliable; scheme changes from principals arrived late to small retailers.

Solution

Unisolve with mobile-friendly sales workflows, van stock visibility, and immediate scheme updates pushed from HO.

Full narrative

The full story

Hills Depot covers towns where a landslide can cancel a morning run. Retailers forgave weather once; they did not forgive repeated wrong rates after a scheme change.

Sales teams now carry live stock and rate cards. HO pushes scheme revisions once; every beat reflects them. Missed delivery reasons are logged—not argued about from memory next month.

Coverage improved because planners see which beats chronically slip and can rebalance load.

Ready to plan your rollout?

Share your branch map, SKUs, and channels—a SWIL partner can propose a phased path that matches how your team actually works.